Promotions, POS and New Product Launches

We’ll work your space as hard as possible to give you the best return from your promotional investment.

By pre-selling forthcoming activity we can secure the best stores and the best locations for your campaign. Making sure your customers know about the launch will help us to increase take-up and gain better allocation of display space to maximise your selling opportunity.

In the major multiples, we’ll ensure that the promotional space you’ve negotiated is actually delivered at store level and price mechanics are working at the till.

We’ll constantly check POS compliance and stock availability as well as ensuring stock levels are flexed to match the demand of your promotion’s life cycle.

Plus, the insight we draw from interpreting data helps us determine your most profitable stores and guide you on the different levels of activity you’ll need to implement in each for the best return.

Follow these links to find out about our record NPD launch for Oatibix, how we delivered volume targets for Kraft and how we worked with Allied Bakeries own sales force to re launch Kingsmill.